At Irish Web Design we were delighted to have one of our long standing clients appear on the Dragon’s Den recently.
The original Log Holder Company website was purely an information site, and served the business well in its early days of trading.
When Seamus Connolly decided to step up a gear he decided to have an e-commerce website where customers would be able to choose and purchase their log holders online.
Irish Web Design designed, printed and mounted the sign that appeared with Seamus in the Dragon’s Den, and featured prominently in the final film.
The Log Holder Company logo was created by Irish Web Design based on an idea by the client.
Despite tight deadlines the website was ready to deal with orders as the show was screened, and was delivered on budget.
New ranges of Log Holders have been introduced and a photo shoot has been booked so that Irish Web Design can create a new set of professional standard photographs.
The new product photos will be used on the online shop and for other promotional purposes such as a new edition of the Log Holder Company’s electronic brochure or e-brochure as they are called.
The site has been well designed when it comes to Search Engine Optomisation, or SEO and began to feature highly on Google straight away.
It was very gratifying to see the Irish Web Design work on Dragons Den, and know that it would serve our client well.
A report from the BBC News website reported:
WordPress website targeted by hackers
WordPress has been attacked by a botnet of “tens of thousands” of individual computers since last week, according to server hosters Cloudflare and Hostgator.
The botnet targets WordPress users with the username “admin”, trying thousands of possible passwords.
The attack began a week after WordPress beefed up its security with an optional two-step authentication log-in option.
The site currently powers 64m websites read by 371m people each month.
According to survey website W3Techs, around 17% of the world’s websites are powered by WordPress.
“Here’s what I would recommend: If you still use ‘admin’ as a username on your blog, change it, use a strong password,” wrote WordPress founder Matt Mullenweg on his blog.
He also advised adopting two-step authentication, which involves a personalised “secret number” allocated to users in addition to a username and password, and ensuring that the latest version of WordPress is installed.
“Most other advice isn’t great – supposedly this botnet has more than 90,000 IP addresses, so an IP-limiting or login-throttling plugin isn’t going to be great (they could try from a different IP [address] a second for 24 hours),” Mr Mullenweg added.
Matthew Prince, Chief Executive and co-founder of Cloudflare, said that the aim of the attack may have been to build a stronger botnet.
“One of the concerns of an attack like this is that the attacker is using a relatively weak botnet of home PCs in order to build a much larger botnet of beefy servers in preparation for a future attack,” he wrote in a blog post.
“These larger machines can cause much more damage in DDoS [Distributed Denial of Service] attacks because the servers have large network connections and are capable of generating significant amounts of traffic,” he added.
Hi-tech crime terms
- Bot – one of the individual computers in a botnet; bots are also called drones or zombies
- Botnet – a network of hijacked home computers, typically controlled by a criminal gang
- Malware – an abbreviation for malicious software ie a virus, trojan or worm that infects a PC
- DDoS (Distributed Denial of Service) – an attack that knocks out a computer by overwhelming it with data; thousands of PCs can take part, hence the “distributed”
- Drive-by download – a virus or trojan that starts to install as soon as a user visits a particular website
- IP address – the numerical identifier every machine connected to the net needs to ensure data goes to the right place.
Many Irish websites attacked, and further information provided by Blacknight revealed that:
Last Tuesday they began to see high load on a small number of their shared hosting servers, upon investigation they saw the cause was an unusual number of login requests to the admin section of WordPress sites.
It quickly became obvious the scale of this attack was far greater than the usual attacks seen on self-hosted WordPress sites and was the work of a large botnet.
Our technical team work around the clock to ensure servers and services remain online and work as expected. While many hosting companies began reporting the attack and took action at a server level, including in some cases blocking access to wp-login, we worked to mitigate the issue at a network level. This was due mainly to the large number of servers involved.
The attack slowed down on occasions during the week and then increased again with some characteristics changing to overcome the defence mechanisms that were put in place.
By Friday afternoon the attack was no longer growing and the number of new IPs we were seeing had reduced greatly, the attack continued to slow at the weekend.
So here are some numbers and statistics that we are happy to share.
Over the week our Engineering team recorded over 10 million login attempts originating from over 190,000 IPs, of that we blocked 65,000 IPs from over 183 countries, from our network during the attack.
Top 30 – blocked IPs by country
13866 : BR, Brazil
6313 : TR, Turkey
2909 : MX, Mexico
2419 : IN, India
2252 : PL, Poland
2171 : ID, Indonesia
1862 : VN, Vietnam
1795 : AR, Argentina
1751 : KR, Korea, Republic of
1568 : RS, Serbia
1431 : GR, Greece
1392 : PT, Portugal
1366 : FR, France
1319 : TH, Thailand
1281 : EG, Egypt
1185 : VE, Venezuela
1118 : MA, Morocco
1035 : DZ, Algeria
907 : RU, Russian Federation
873 : CL, Chile
801 : BA, Bosnia and Herzegovina
796 : UA, Ukraine
775 : SA, Saudi Arabia
769 : ES, Spain
754 : RO, Romania
752 : IT, Italy
728 : CO, Colombia
569 : MY, Malaysia
527 : PE, Peru
475 : US, United States
Log Holder Company appears on Dragon’s Den
About the Show
Dragons’ Den is back presented by Richard Curran. RTÉ’s Dragons’ Den will give hopeful Irish entrepreneurs the chance to pitch their business schemes in front of five wealthy and successful venture capitalists. Will they invest and finance the dream? First, the entrepreneurs must convince the experienced Dragons of the merits of their business ideas.
The Irish Dragons are successful entrepreneurs and business leaders who have been there, done that.
Crucially, it’s the Dragons’ own hard earned cash on the table. These are shrewd business people who have heard it all before and who are not afraid to say ‘no’ in the harshest of terms. But if they spot an idea with that extra special something, they and they alone will have the power to make dreams come true and invest money from their own pockets.
Dragons’ Den is produced by Screentime ShinAwil Productions Ltd and is filmed on location at Taylors Three Rock, Rathfarnham.
Irish Web Design designed the original Log Holder company website some years ago and were again chosen by Seamus Connolly for the re-launch.
The new Log Holder Company website has integrated e-commerce so customers can buy the companies products online.
PayPal has been integrated as the payment gateway and there is a fully integrated reporting system.
The pre-show interview:
See the pre-show interview http://allaboutbusiness.ie/denlive/entrepreneurs/Seamus_Connolly
The summary: The Log Holder Company
Name Seamus Connolly
Equity sought 20%
Investment sought €20,000
Seamus Connolly from Nicholastown, Athy, Co Kildare from The Log Holder Company, he is looking for €20,000 for 20% in his company which designs a range of Victorian style log holders which allows your fuel to dry out.
The Dragons check out Seamus’s designs. Barry asks what the costs are to manufacture, Seamus tells him it costs €40 to make one and he sells it for €100. Gavin tells him the costs put him off and asks can he get it down, Seamus tells him he could if he was to produce in bulk. He has sold 70 units to date and hopes to sell 400 in year one with a net profit if €20,000. Barry tells Seamus he doesn’t think the company is scalable so opts out. Sean also tells him he thinks it doesn’t need an investor so opts out. Ramona is the last Dragon to opt out.
The Rules of the Den
If you think you have what it takes to stand before the Dragons’ then there are just 9 simple rules you must follow.
Rule #1 – The Pitch
Entrepreneurs must start the meeting by stating their name, the name of the business, the amount of money they are pitching for and the percentage of equity they are willing to give away in their company. They must follow this with a pitch of up to two minutes. If it exceeds two minutes, the Dragons can stop entrepreneurs at any point but they cannot interrupt the initial pitch.
Rule #2 – Props
Entrepreneurs entering the den may bring props that are relevant to their pitch. Remember you are not permitted any paper/notes in the Den so everything must be on the tip of your tongue!
Rule #3 – The Q & A
Entrepreneurs do not have to answer all the questions asked but what they do or do not choose to answer may affect the outcome, for example, if they refuse to reveal net profits. Entrepreneurs may ask the Dragons any questions that help them determine whether they are suitable investors for their business. It is important to note that anything that is discussed in the Den can be potentially broadcast.
Rule #4 – Opting ‘Out’
Entrepreneurs’ time in the Den is over after all five Dragons have declared themselves ‘out’.
Rule #5 – Investments
The entrepreneur must secure at least the total amount they have asked for at the beginning of the pitch. If a Dragon offers less than the full amount, the entrepreneur must try and make up the total by securing an investment from one or more of the remaining Dragons. Each entrepreneur must leave the Den with at least the full amount they asked for or they exit empty-handed. The entrepreneur can negotiate more money than was originally requested as this is usually to redress the sticking point of an entrepreneur giving up more equity than was initially offered.
Rule #6 – Multi-Dragon Investments
Each Dragon is working as an individual investor. The Dragons can invest as little or as much of their own money as they want. It is up to the entrepreneur to persuade them to match the required investment or pledge to invest a portion thereof. As above, it is acceptable for the entrepreneur to seek investment from more than one investor in order to make up the total amount required. A full investment may involve between one and five parties.
Rule #7 – Refusing Investment
An entrepreneur can refuse investment from a Dragon if they think they are an unsuitable investor or the deal on the table isn’t right for them.
Rule #8 – The Deal
The deal agreed on the day is an unwritten agreement that depends on due diligence checks, and relies on the integrity of both investor and entrepreneur to freely enter the transaction and be fully committed to seeing it through. However, the deal is solely between the Dragon and the entrepreneur and after additional meetings, if an agreement cannot be reached, neither party is legally obliged to complete the deal.
Rule #9: The Advocate
Entrepreneurs are permitted to have an advocate on standby in the Den, to help them answer some of the Dragons’ questions. This advocate must usually be someone who is directly involved in the business. They can ask the Dragons to meet their advocate at any point after the two-minute pitch.
The Log Holder Company, Nicholastown, Athy, County Kildare, Ireland
Log Holder Company on Dragons Den on Sunday 14 April 2013
Website re-design, e-commerce integration, graphic design, logo design and search engine optimisation by Irish Web Design
E-commerce is defined as being the buying and selling of goods and services by businesses and consumers through an electronic medium. It is most widely considered the buying and selling of products over the internet, but really any transaction that is completed solely through electronic means can be considered to be e-commerce.
There are three categories of E-commerce:
B2B or business to business for example Cisco.
B2C or business to consumer for example Amazon.
C2C or consumer to consumer for example eBay.
It is also called electronic commerce, and some people refer to the sites as shop sites.
Irish Web Design has experience of a wide variety of websites, and specialises in the website design and the Search Engine Optomisation SEO of E-commerce and other websites.
Recently websites have been completed for What Vitamin and Boom Nutrition.
Other websites that contain an element where purchases can be made include Fitness Extravaganza and What’s On Athy.
Follow the links to see how this company integrated the capacity to sell products on the websites.
In some cases the main purpose is sales, for example the What Vitamin site which serves all parts of the Republic of Ireland with a service delivering a wide range of vitamins and related products.
Boom Nutrition specialises in delivering Fitness Nutrition to all mainland addresses in Ireland.
Fitness Extravaganza, or FitEx for short, services competitors who want to enter Ireland’s Premier Fitness Modelling Competition.
Entry tickets for competitors and spectator tickets can be purchased on the website.
DVD’s of the competition can also be purchased online.
What’s On Athy is the website for the South Kildare monthly magazine. An innovation is the Athy Showcase Shop which allows local businesses to sell goods and services without having to invest in their own website.
Different Payment Gateways have been used from AIB Merchant Services, to SagePay and of course PayPal.
WHAT IS A QR CODE?
QR Codes (Quick Response Codes) are an evolution of the traditional barcodes.
QR codes can hold significantly more information and are much more flexible.
QR codes can be used for many purposes including to share contacts, links, map locations and much more.
HOW TO SCAN A QR CODE
Open the QR reader app in your phone. ( see below if this is not installed.
Center the QR code in your camera’s viewfinder.
The QR reader will start scanning immediately.
Scanned information will be shown on your phone, without you pressing anything.
If the QR code is a link to a website the site will open in your browser.
If the QR code is a link to a YouTube video, you’ll immediately see video’s image, title and duration.
If the QR code is a geo-location, you’ll see a mini Google Map.
Download free software for reading QR Codes
Android QR Code Apps
iPhone QR Code Apps
Athy Rowing – Canoeing Club Winners
Athy Rowing & Canoeing (ARC) club have been selected as winners of our recent website competition held in conjunction with What’s On Athy magazine.
A large number of applications were received from all sectors of the community but ARC was unanimously picked by our judging panel.
What’s On Athy caught up with Chairman of ARC, Clifford Reid, upon receiving the news.
“We are extremely delighted that our application was selected. The website will open up a whole new avenue for us in terms of promoting not only our club but also advocating the use of Athy’s unique waterways system.
We established the club back in June and since then membership has exploded.
The website will further help us to develop and grow our organisation.
We now have over 60 members participating in the many various disciplines of Rowing or Canoeing and the Club continues to grow rapidly.
The Website will aid us greatly in attracting new members and help highlight what Athy has to offer in terms of outdoor pursuits and water based activities”.
Since its inception, ARC has placed a strong emphasis on safety, training and personal development. Currently, 16 members are training to receive their Level 3 Canoe Skills qualification with the assistance of Outdoor Tourism and Go With The Flow River Adventures.
“I’d like to thank Patricia Berry and the team in Outdoor Tourism for their help over the past few months.
Our club is not just about getting people on the water and having fun.
It is also involves providing people with technical skills, physical training and personal development.
Patricia and the team have recognised this and have been extremely helpful in assisting us”.
“By next summer we hope to have several of our members gaining a recognised Canoeing Instructor qualification from Canoeing Ireland.
This will not only be highly beneficial to our club but be of great benefit to them in their personal lives.
It will open up employment opportunities for them with the many Outdoor Adventure companies and centres spread throughout the country”.
Mr Reid continued to explain that the club also currently has members pursuing qualifications as Lifeguards and that a Kayaking skills course is commencing in December.
This will then be followed by a Sports First Aid course expected in the new year.
If you are interested in joining Athy Rowing & Canoeing, the club trains 3 times a week.
This consists of Saturday morning on the River at the Boat Slip form 10 am and two week-night sessions in the Gym and Pool.
“The Club is currently open to over 18’s only but it is hoped to extend this to under-age next summer when we have enough qualified people to facilitate it”.
Those interested in joining the can contact Cliff Reid on 087 206 1999 for more information.
Their club website is expected to be up and running within the coming weeks and we would like to wish Athy Rowing & Canoeing the very best for the future and congratulations once more from What’s On Athy.
Athy Rowing & Canoeing Club Athy County Kildare winners of the Irish Web Design ‘win a website competition’.
Visit the Athy Rowing Canoeing Club Website
The website has been constructed with Search Engine Optomisation SEO in mind.